BS-VI Benelli Imperiale 400 Launched

Jul 9, 2020

BS-VI Benelli Imperiale 400 Launched.

Prices start from Rs. 1.99 Lakhs (Ex-showroom)

Deliveries of the BS-VI Imperiale 400 will begin from 1st week of August 2020 onwards.
Best-In-Class 3-Year Unlimited KMS Warranty as Standard*.
Complimentary service for the first 2-years covering 5 Periodic Maintenance Services.

Hyderabad, 9th July 2020: The Italian superbike manufacturer Benelli and Adishwar Auto Ride India – Mahavir Group, have launched the BS-VI Imperiale 400, in the Indian market. The Benelli Imperiale 400 is available in three colour options: Silver, Red and Black.

Bookings for the BS-VI Benelli Imperiale 400 are open and customers can book the retro cruiser for Rs. 6,000, by visiting india.benelli.com or by visiting the nearest Benelli India Dealership. Deliveries of the BS-VI Imperiale 400 will begin from the 1st week of August 2020 onwards.

Commenting on the launch of the Benelli Imperiale 400, Mr. Vikas Jhabakh, Managing Director, Benelli India, said, “We are delighted to introduce the BS-VI Benelli Imperiale 400. The premium retro cruiser became popular since the day it was launched and is a favourite amongst many classic motorcycling fanatics. With the transition to BS-VI norms, we are confident about strengthening the Imperiale brand further, establishing Benelli’s identity in the entry level classic motorcycling segment.”

The Imperiale 400 strongly recalls the Pesaro based brand’s heritage and is a reinterpretation of the historic model of the Benelli-MotoBi range of the 1950s.

The Imperiale 400 gets an all new SOHC, single-cylinder, four-stroke, air-cooled BS-VI engine with electronic fuel injection. The maximum power produced is 21PS @ 6000rpm, with a torque output of 29Nm @ 3500rpm.

Benelli India is offering the Imperiale 400 with a host of after-sales service benefits, which include:

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IMPERIALE RAIDERS COMMUNITY

Benelli is also planning to kickstart rides for the Imperiale Raiders community once COVID-19 conditions stabilize. Under this community, the Imperiale owners are offered an ultimate riding experience, with the pride of owning an Imperiale.

Breakfast Rides, Day Rides, Zonal Rides and National Rides will be conducted covering adventurous locations across India, to meet the expectations of even the most demanding riders.

ABOUT BENELLI

Pure passion since 1911. Benelli is this and lots more: heritage, emotion and innovation become legendary throughout more than 100 years of ground breaking models, advanced technology, victories and world-renowned riders. In 2005, Benelli became a part of QJIAN JIANG (QJ) group, China. The production capacity reaches to 12,00,000 vehicles per year, with about 14,000 employees. Benelli as a global player has established itself across 70 countries and growing stronger.

Further strengthening Benelli Q.J’s position in the global market is Geely’s recent $166 million investment in parent company QJ, giving it 29.77% ownership of QJ’s equity. This makes Qjian Jiang, China’s second largest motorcycle manufacturer.

ABOUT ADISHWAR AUTO RIDE INDIA

Vikas Jhabakh, Director – Mahavir Group, spearheads Benelli’s operations in India through Adishwar Auto Ride India (AARI), a partner of Mahavir Group, one of the leading automobile dealers in the country. AARI is the exclusive partner by Benelli, to distribute Benelli’s premium product range in the country. The company has setup an assembly plant for Benelli in Hyderabad. The company manufactures and imports range of Benelli bikes from Italy & South East Asia regions.